OBOROT 2025 – International Tourism Conference

Dates: June 25–27, 2025
Venue: Central Asian University, Edvent Hall, Tashkent, Uzbekistan
Participants: Tourism industry experts, representatives of the hospitality and restaurant business, executives of tourism companies and startups, tourism investors, sustainable tourism specialists, tourism researchers and educators, government officials, and industry association representatives.

About the Conference

OBOROT 2025 is the third international conference One Belt • One Road • One Tourism, bringing together leaders in the tourism and hospitality industry. The main goal of the event is to discuss key trends, innovations, and challenges shaping the future of the industry.

The conference will cover topics such as digital transformation, artificial intelligence, blockchain, sustainable tourism, marketing strategies, and educational initiatives. Participants will have the opportunity to explore cutting-edge solutions, establish business connections, and exchange insights with leading global experts.

Key Topics
 • Artificial intelligence and digitalization in tourism
 • Blockchain and new technologies in hospitality management
 • Sustainable tourism and environmental initiatives
 • Development of cultural and wellness tourism
 • New marketing strategies and educational approaches

Speakers

The conference will feature prominent experts from international universities and organizations, including:
 • Kaye Chon (Hong Kong Polytechnic University) – Hospitality business and marketing
 • Honggen Xiao (Hong Kong Polytechnic University) – Modern trends in tourism
 • Cihan Cobanoglu (University of South Florida) – Technology and innovation in hospitality
 • Osman Karatepe (Eastern Mediterranean University) – Sustainable development and marketing
 • Hamid Reza Irani (University of Tehran) – Strategic marketing in tourism

Conference Program

June 25
 • Official opening and speeches by honorary guests
 • Panel discussions and expert sessions
 • Research presentations
 • Gala dinner (optional)

June 26
 • Keynote speeches by leading global experts
 • Discussion of relevant research and practical case studies
 • Conference closing ceremony

June 27 (for international participants)
 • Sightseeing tour of Tashkent

Why Attend?
 • Access to the latest research and innovations in the tourism industry
 • Networking opportunities with international experts and partners
 • A unique conference format combining academic and practical insights
 • Discussion of real case studies and successful tourism development strategies